Its not everyday that a movie is kept such a secret and hyped like AVATAR has been so far. Earlier today when Apple premiered the trailer it was almost impossible to watch it due to the extreme traffic! Its a movie that promises much, basically to revolutionize the art and galvanize the genre. But will it be able to deliver on it, or is it just about a masterful marketing strategy to hide a lack of substance? Although I’m not a fan of either one of Cameron’s previous works this one really appeals to me thematically and aesthetically. Watch the trailer in HD, no youtube will do it justice!
