This is my second building post in the past couple of days, yet completely different. I just wanted to show you movie marketing when it is at its best! Conceptually clever and thematically relevant. When you put up two building size posters in a metropolitan city and every person who walks by helps to spread that image by snapping shots of it and put it up on the internet for others on the other side of the globe to see, then you’ve done your job brilliantly! Even if I didn’t happen to be itching like crazy for the anticipated mind f*** that is to be delivered by the upcoming Christopher Nolan mastodon movie “Inception”, these two 1:1 scale posters alone (especially the first one with the peeled off wall) would have made me wanna go and see what it’s all about. Simply brilliant!